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CORE FUNCTIONALITY
Pixel Palette™
The Pixel Palette™ combines a number of technologies
that work together to provide full digital signage
solution in an out of home environment. In its current
state the product consists of networked multimedia
information appliances which makes use of a
media-processing platform or set-top box that controls
one or many Liquid Crystal Display's Plasma screens or
televisions. The set-top box is a digital video and
audio processor designed to playback video and
high-resolution still images. The client’s content is
uploaded from a central server (IRIS) via the General
Radio Packet Service (“GPRS”), EDGE or any similar
communication method including satellite, wireless or
ADSL.

IRIS™ Software
The IRIS software has been custom developed by
OHMedia to provide a video database with complete
scheduling control and an in-depth audit trail. The
client has the ability to choose the specific location
where the content should be screened offering a focussed
media delivery mechanism. The software remotely controls
all functionality that runs on the Pixel Palette as well
as the content sent over the GPRS network. IRIS also
contains detailed log files, which offers the client a
complete audit trail.
The IRIS™ Software incorporates the following
functionality:
- Audio and video – lets the client display a
variety of content formats including full audio-visual
and still picture displays for varying lengths of time
- Schedule content – allows the client to
determine the time, place and duration for the screening
of their content
- Split Screen Technology – the ability to
display multiple images on one screen
- Alternate source integration – the ability to
view multiple sources of content on screen, for example
a live DSTV feed ‘’on top’’ or ‘’next to’’ specific
custom made content.
- Ticker – enables the client to display items
such as news, sport and financial headlines on a rolling
ticker. Up to date content is supplied by Internet based
news portals
- HTML based authoring – ability to display
HTML based content and accept XML and RSS feeds with
automatic refreshments and updates
- Trigger Switch – integration of live in-store
radio with digital signage. The presenter is able to hit
a trigger and immediately display specific on screen
content to tie in with what is being presented on the
radio channel.
- Delete/suspend content – for the content the
client has stopped using, the technology allows us to
suspend the content for a set period of time or remove
it completely from the network
- Adjust volume – complete remote control of
our set-top boxes enables OHM to adjust the volume to
the client’s needs and to vary this should the client so
wish from our remote control centre
- Retrieve log files – ensure you get what you
paid for with this feature. Clients may require an audit
trail of their ad flightings to ensure value for money.
This feature will report to the client what was played,
when, where and how often
- Site activity verification process – this
tells the client that the display units were functional
and that the public is not viewing a blank screen
- Content verification process – this feature
ensures that what the client requested was displayed
completely
- Content sent to specific locations – target
your market and reduce wastage of marketing spend by
sending the content you want to the display unit in the
most relevant locations for your product or message
- Control of each set top box – any software
upgrades can be done remotely through this feature
- Auto-reboot function – in the event of a
power failure or such similar event, the set-top box and
display units will automatically begin playing again
with no manual intervention required
- Broadcast ability – allows advertisers the
unprecedented ability to market their products or
services nationally and simultaneously
- Real time content updates – for tight
screening deadlines and urgent information dissemination
the content can be sent immediately to the locations
required and begin playing
- Security (hardware) – stainless steel
housing, polycarbonate sheeting, cliplok™ stainless
channelling and Torx™ tamperproof screws are just some
of the mechanisms put in place to ensure the Pixel
Palette remains tamper and theft proof.
- Security (network) - includes dedicated
firewalls, IPSEC tunnelling and 256-bit encryption
software
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